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Bruno Leca

New York, NY

Operating executive who scaled a portfolio from $7M to $45M AUM, grew a hospitality vertical from $1.1M to $5.2M in annual revenue, and launched two AI SaaS products.

Fifteen years owning P&Ls, strategy, planning and teams, taking over when things stall. Technical enough to build the models, dashboards and automations myself.

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15
Years Experience
$45M
AUM Managed
$5.2M
Vertical Revenue Built
2
AI SaaS Products Launched
QuietGrowth logo
Currently Building

QuietGrowth

Jan 2026 - Present

A multi-tenant AI inbox and text assistant for event venues. A sequence of AI agents parses inquiries, drafts replies, automates follow-ups, and books tours, turning slow inbound into booked revenue.

$3K
MRR / 8 Customers
37min
Median First Reply (from 23h)
$274K
Revenue Lift / Venue
  • Ran a 12-week pilot with 3 venues that lifted inquiry conversion 16% and re-engaged 22% of dormant leads
  • Cold-called the first customers and ran the GTM: SEO, positioning, outbound sequences, content, pricing and onboarding

Experience

VerchAI

Feb 2025 - Jan 2026
Founder, Product & OperationsNew York, NY

Retail store-execution platform

24Week Build
22KStore Configs
32Countries
  • Took VerchAI from concept to a live multi-tenant SaaS platform in 24 weeks, owning product vision, engineering, and interface design
  • Built a 3D fixture configurator letting non-technical merchandisers assemble store-ready layouts without design software
  • Converted premium CPG executive feedback into requirements and onboarded 5 brands into a pilot covering 22,000 store configurations across 32 countries
  • Shipped a design agent (text-to-fixture), an Excel importer, and a computer-vision check matching live store photos to designs

AFD Holdings

Sep 2018 - Feb 2025
Head of Finance & Business OperationsNew York, NY

Real estate & hospitality holding company

$45MAUM
$5.2MHospitality Revenue
$3M+Grants Secured
  • Scaled the portfolio from $7MM to $45MM AUM, owning strategic planning, KPIs, compensation plans, and business reviews
  • Launched the hospitality vertical and ran it as principal operator, growing revenue from $1.1MM in 2019 to $5.2MM in 2025
  • Stabilized and restructured all entities through COVID, protecting cash-generating units, securing $3MM+ in grants and incentives, then rescaling the team from 4 to 40 in 4 months
  • Defined a portfolio-wide reporting system (metric definitions, dashboards, variance reviews) that made cross-company initiatives measurable and comparable
  • Built unit-economics models for pricing, staffing, and utilization, plus department-level P&L dashboards and budgets tied to margin targets
General Manager, Real Estate PortfolioApr 2014 - Sep 2018
  • Grew the real estate portfolio from $6MM to $18MM, FCF from breakeven to $940k, and led the purchase of 3 buildings
  • Led $15MM+ in financings, lease restructuring, phased renovations, and tenant upgrades, including a $1.6MM mixed-use acquisition refinanced 3 years later at $4.6MM for $1.4MM in liquidity
  • Took over a stalled $3MM+ Hoboken construction project with a $360k carrying cost, personally running subcontractors, inspections, bank drawdowns, and tenant negotiations until completion

Xipto Inc

May 2009 - Mar 2014
VP Finance & Business DevelopmentNewark, NJ

Mobile advertising startup

  • Acting CFO at 23 after the CFO's departure during financial distress, owning forecasting, board reporting, fundraising, and executive-level partnership negotiations
  • Negotiated operator partnerships with Verizon (US), Orange (France), Vodafone (Portugal), and Digicel (Central America)
  • Led the Portugal market launch and relocated part-time to run it

Skills & Expertise

Tools & Technologies

ExcelQuickbooksJavaScript/TypeScriptSQL/PostgresPythonNext.jsReactThree.jsSupabaseVercelGitTableau/Power BIHubSpotSalesforce

AI & Product

Claude CodeOpenAI/Anthropic APIsVercel AI SDKn8nLLM AgentsComputer Vision0-to-1 Product Development

Strategic Finance

P&L OwnershipFinancial Modeling & ForecastingBoard & Investor ReportingPricing & Unit EconomicsKPI Design

Growth Operations

GTM StrategySEO & OutboundWorkflow AutomationHiring & Team ScalingVendor & Partner Negotiation

Education

NJIT - BS Finance & Entrepreneurship
Summa Cum Laude (2009)
Skema Business School - BS Business & MIS
(2007)

Languages

EnglishFrenchPortuguese (B2)

Let's Connect

Interested in discussing growth operations, strategic finance, or new opportunities? I'd love to hear from you.